مسؤول العلاقات العامة والتسويق

 تفاصيل الوظيفة

اعلان وظيفة شاغرة

"مسؤول العلاقات العامة والتسويق"

للتقدم للوظيفة الرجاء الضغط على الرابط التالي:

https://me.almakassed.org/MenaITech/OnlineApp/Home/Index...

علماً بأن أخر موعد للتقديم على الشاغر هو 27/07/2026

"الرجاء مشاهدة الفيديو التوضيحي للتقديم على طلبات الوظائف المرفق في الرابط ادناه، وتعبئة الطلب من خلال جهاز الحاسوب فقط"

https://youtu.be/Tr31wj89tJA?si=cvUE3GoxX32evwXm

Job Summary

تخطيط وتنفيذ وإدارة أنشطة العلاقات العامة والتسويق المؤسسي بما يعزز صورة المستشفى وسمعته المؤسسية، ويضمن التواصل الفعّال مع المرضى والجمهور ووسائل الإعلام والجهات الشريكة، ودعم تحقيق الأهداف الاستراتيجية للمستشفى.

Candidate Profile

Responsibilities

• Develop and implement the public relations, marketing, and corporate communication strategy in alignment with the hospital’s vision and objectives.



• Develop and manage the hospital’s media, awareness, and promotional campaigns, monitor their implementation, and evaluate their outcomes.



• Prepare and draft press releases, news articles, media statements, newsletters, and other hospital-related communication materials.



• Manage the hospital’s social media accounts, oversee published content, and ensure compliance with approved policies and guidelines.



• Coordinate and communicate with various media outlets and establish sustainable professional relationships with media representatives.



• Organize press conferences, official events, visits, celebrations, exhibitions, and community engagement activities.



• Represent the hospital before media outlets and relevant stakeholders upon receiving the necessary authorization from senior management.



• Monitor and analyze media coverage related to the hospital and prepare periodic reports.



• Monitor content published about the hospital across media platforms and social media channels and handle comments, inquiries, and feedback appropriately.



• Manage corporate communication during emergencies and crises in coordination with senior management and relevant authorities.



• Supervise the preparation of advertising, promotional, visual, and printed materials, ensuring the quality of final outputs.



• Conduct surveys, public opinion studies, and data analysis related to public satisfaction and the hospital’s reputation and image.



• Prepare periodic reports on media, public relations, and communication activities and submit them to senior management.



• Manage the public relations and media budget in accordance with approved policies, procedures, and regulations.



• Maintain a comprehensive media archive including photos, press materials, media coverage, and event documentation.



• Coordinate with various hospital departments to ensure consistency of communication messages and strengthen the institutional identity.

Minimum Requirements

• Bachelor’s degree in Public Relations, Marketing, Communications, Media, Business Administration, or a related field.



• Minimum of 3–5 years of relevant experience in public relations, marketing, corporate communications, or a similar role, preferably in the healthcare sector.



• Fluency in Arabic, Hebrew, and English (spoken and written).



• Excellent written and verbal communication skills with the ability to prepare professional media content and reports.



• Strong knowledge of media relations, digital marketing, social media management, and content creation.



• Proficiency in Microsoft Office applications and digital communication tools.



• Ability to develop and implement marketing campaigns and communication strategies.



• Strong organizational, coordination, and project management skills.



• Ability to work under pressure and handle communication during events and crisis situations.



• Excellent interpersonal skills and the ability to build professional relationships with media outlets and various stakeholders.